Marketing Your Gale Databases (Webinar)
Event Type: Online/web-based
Contact: Jen Maurer
Tue, 05/08/2012 - 3:30pm - 4:30pm
About the Event
Marketing Your Gale Databases
This one hour web training session will help libraries learn how to promote their eResources. Tools for ordering free posters, bookmarks and tent cards will be covered. Discover pre-created outreach letters and press releases to help you reach out in your community. Also, an introduction to using social networking and online media to promote libraries digitally will be covered. Attendance certificates can be provided upon request.
- To discover pre-created outreach tools you can use in your community
- To learn about some of the most popular online social networking websites and tools that can help promote library programs and which may be right for you
- To develop strategies for promoting the eResources both digitally and in the physical world
- To learn what eResources are available to you through the Oregon State Library that can benefit patrons
Presented by: Julie Pepera
Julie Pepera, Customer Education Specialist at Gale Cengage Learning, received her Bachelors Degree in History from Albion College and her Masters in Information Science from the University of Michigan’s School of Information. She manned the reference desks of several university libraries around the state of Michigan. Julie has also worked in the online community with organizations such as JSTOR and Google.